Jen Cassidy joined the Bristan Group in 2021 as Chief Marketing Officer following a career that included senior roles with Wolseley, Kohler Mira and more latterly, Linn Products. Whilst at the Bristan Group she progressed to Chief Commercial Officer and was appointed as CEO in January 2025. Since joining the Bristan Group, Jen has been instrumental in providing leadership across a broad range of functional areas, from brand and channel marketing to product design and management, sales, customer service, IT, and PMO. Her ability to effectively lead and inspire cross-functional teams has consistently resulted in improved team performance and business outcomes. Her demonstrated focus on leadership and aligning teams around common goals to deliver impact has uniquely set her apart and will be key to continuing the success of the Bristan Group.
Adam May joined the Bristan Group as Chief Commercial Officer in 2024 from Wolseley UK where he was Group Commercial Director. He brings a wealth of experience in commercial leadership and strategic growth and has demonstrated a consistent ability to drive business performance and cultivate strong customer relationships, making him an excellent addition to our management team. Adam oversees our commercial strategy, ensuring that we continue to deliver outstanding value to our customers while identifying new opportunities for growth. His focus is ensuring we achieve our business objectives whilst reinforcing our commitment to innovation and excellence to maintain Bristan’s leading position in the UK Tap and Showering market.
Andy Jackson was appointed Chief Financial Officer of Bristan Group in July 2023. He has 15 years of experience in Finance working with large corporate entities during his time with PricewaterhouseCoopers and his time in industry. Prior to his appointment with Bristan, Andy worked as Group Finance Director at Highbourne Group (formerly the P&H division of Travis Perkins plc), and brings with him four years’ experience of the industry from a customer point of view. As CFO Andy is responsible for the financial management and business review of the Group. He is a member of the Group’s Executive Leadership Board. Andy is also a member of the ICAEW. He attended Lancaster University where he obtained a BA (Hons) in History, and he also holds an LLB and BVC from Nottingham Law School.
Hayley Whelan joined the Bristan Group 19 years ago and her strong understanding of the business and its people led to her promotion to HR Director in December 2025. Hayley has led the HR team since January 2023, with responsibility for shaping the people strategy across the business. With 23 years’ experience in HR, Hayley has a passion for getting the best out of individuals and teams. Her ambition is to build an inclusive workplace where everyone can thrive, whilst fostering a high-performance culture that consistently delivers results. She attended Aston University where she obtained a BSc Managerial & Administrative Studies, and is MCIPD qualified.
Mark joined Bristan Group in the summer of 2025 as Chief Product Officer, bringing extensive experience in product, innovation and commercial leadership. He has held senior roles across new product development, design, engineering and technology at globally recognised brands including Dyson and Kohler. An entrepreneurial, product-centric leader, Mark’s early career was shaped during the first decade of Dyson, where as a founding member of the team, he led research, design and development for the pioneering domestic appliance business. He later spent 15 years leading Product at Kohler Co, global leaders in the Kitchen & Bath Industry. As CPO, Mark oversees everything Product - Strategy, Portfolio and Procurement, focusing on how we compete and win now and next, building a great team and a pipeline of new and improved products that exceed our customers' expectations.
